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DKSH Identity

Diverse Roots,
Unified Growth

Join us on a journey
into the vibrant
tapestry of our
company’s brand.

We unfold the stories
and initiatives that bring
our brand to life, providing
a glimpse into the heart of
who we are and
what makes us thrive.

What is a strong brand?

When you think of strong brands, you know exactly what they stand for. These brands have a clear and consistent identity, like Apple’s sleek designs, Google’s innovative tools, and McKinsey’s expert consulting. Their logos, messaging, and customer experiences are always on point, making them memorable.

Why is it important to be a strong brand?

Strong brands create value.

Strong brands evoke trust, loyalty, and emotional connections with consumers and customers, leading to repeat business and higher revenue.

"Our brand is strong when we consistently showcase our distinct DKSH culture and services to our partners. Together, we can strengthen DKSH's impact and success."
Stefan Butz
Chief Executive Officer
1 +
1865
Years
2024
Why has DKSH been around for over 160 years?
It’s all about entrepreneurial spirit, culture, and a clear purpose to enrich people’s lives.

Enriching
People’s Lives.

We provide reliable access to high quality & responsible products & services, creating sustainable value for our partners and contributing to raising the quality of life in the communities we operate in by generating jobs, perspectives, and opportunities for people's development & growth.

We provide reliable access to high quality &

responsible products &

services, creating sustainable value for our

partners and contributing to raising the quality

of life in the communities we operate in by

generating jobs, perspectives, and

opportunities for people's development & growth.

Enriching Patient’s Lives Through Innovative Homecare Service

Enriching People’s Lives With Safer Food in Hong Kong

Enriching People’s Lives With Better Water Services in the Philippines

Enriching People’s Lives With More Sustainable Personal Care Products

DKSH
Entrepreneurship

We innovate, identify business opportunities, and focus on operational excellence to drive growth for our partners and us.

Collaboration

We work as one DKSH team, supporting each other and our partners, to achieve joint success.

Empowerment

We own our decisions, take accountability for our actions, and trust and respect each other – so each one of us can make a difference and grow.

Sustainability

We take responsibility for our environmental, social, and economic impact to account for present and future needs.

Integrity

We never compromise on our ethical, business, and compliance standards.

Being the
Trusted Partner

Being the Trusted Partner

We are the trusted partner for companies looking to grow their business in Asia and beyond.

Our promise is more than a statement;
it is our compass. Shaped by a dedicated group of people, our promise is a journey of continuous improvement that grows over the years.

Delivering Growth – in Asia and Beyond.

Unveiling Our Vibrant Identity.

Our logo and the Fantree symbol identify us as an experienced and dynamic company. But we’re more than that, we’re a global force and clarity is key to all our communications. With a versatile, reader-friendly typeface, we ensure our message resonates worldwide. Colors are our visual language, carefully chosen to reflect confidence and innovation. Discover the strength and dynamism of our brand identity.

DKSH Logo
Active Red
DKSH Red
Dark Grey
White
Light Blue
Medium Blue
Blue
Purple
Medium Purple
Light Purple
Teal
Medium Teal
Light Teal
Tangerine
Medium Tangerine
Light Tangerine

In our Marketing Hub you will find everything you need to work successfully with our brand.

Driven by our strong and unified culture, we continue cultivating a strong and distinctive DKSH brand. With our excellent networks and many years of expertise, our work is dedicated to enriching people’s lives now and into the future.

Delivering Growth –
in Asia and Beyond.

Questions about our brand?